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Website Copy
The foundation of your message and marketing strategy
Your website is the single most valuable piece of marketing real estate you have. It's the place where people go to learn about the services you provide, the clients you serve, and why they should choose to work with you.
Most people make a decision to leave a website in the first 10 seconds. Is your copy convincing them to keep reading?
We have a website copy package to suit every small business owner. It doesn't matter if you currently have a website that just needs some messaging clarity, you've never had a website, or you have a website with copy that makes you cringe. We can create new copy that will convert your ideal clients into customers.
Not sure where to start? Get your free, personalized Marketing Roadmap so you can get the best return on your marketing budget.
The Basic Website
Best for:
Business owners who are just getting started, or who who don't currently have a website.
Includes:
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An initial 60-minute strategy call to discuss your goals, ideal clients, and what sets you apart in the market
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Home page copy that attracts your ideal client, explains the service you provide, and shows them how you help them (up to 750 words)
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About page copy that engages by developing the "know, like, trust" factor with your ideal client (up to 200 words)
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One round of revisions
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A final document with all of your copy. You can provide it to a designer of your choice. Website creation is available as an add-on service
Price: $1,497
The Essential Website
Ideal for:
Business owners who have been in business for a year or more but aren't attracting enough of the clients they want.
Includes:
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Everything in the Basic package, plus
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Copy for 2 additional pages of your choice, such as an FAQ page, Services or Product pages
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Copy for an irresistible opt-in offer (up to 750 words for a PDF or 12 questions and 4 results for a quiz. Opt-in design is available as an add-on service.)
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One additional round of revisions (2 total)
Price: $1,997
Add-on Services
Website Building:
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Custom website built on the Wix platform*
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Domain registration and mapping to your new site
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Basic Search Engine Optimization (SEO)
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Connection to Google Analytics
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A recorded demo to go through how your site works that you can refer back to as needed
Price: $2,497
Opt-in PDF design:
Can be added on to the Essential or Deluxe website packages
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A custom, branded PDF that is ready to add to your website
Price: $347
Opt-in quiz setup:
Can be added on to the Essential or Deluxe website packages
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A custom, branded quiz that is ready to add to your website**
Price: $497
*Wix website hosting services and domain name purchases are an additional charge. These costs will vary based on current pricing set by Wix and the domain registrar you choose.
**Opt-in quizzes are built on the Outgrow platform. Pricing for Outgrow's platform are an additional cost determined by Outgrow.